Resources > Whitepapers

2016 Customer Experience Masterplan

The 2016 customer experience masterplan that gets you into the mind of the consumer.


Customer experience is more than a buzz phrase; it is a commitment by the brand to deliver an easy, satisfying online experience to its customers and prospects. This whitepaper discusses some of the key points of achieving a successful CX within your email marketing.

Download a copy to:

  • Learn how to take a holistic approach to your email marketing program
  • Explore the key ingredient for success – customer-centric email messaging
  • Master how to optimize your digital customer experiences
  • Gain insight from one of the industry’s top email thought leaders, Kath Pay