Your guide to customer engagement on a handheld device
As marketers, we’ve got to maximize customer engagement on the device that matters.
Marketing has become a mobile affair. The device has deepened the brand-customer relationship, empowering customers to quickly access information and purchase at their convenience. Marketers can’t ignore the surge in mcommerce; consumers are commanding an experience that rests on device optimization.
Brands need to prioritize mobile in their marketing strategies.
In this guide, we’ll outline practices that will help you smash mobile engagement at key stages of the customer journey.
Download your copy and:
- understand the demands of the mobile audience
- get to grips with the rise in mcommerce
- adopt customer lifecycle tactics on mobile
- learn about how dotmailer can help you achieve more on mobile