Resources > Best practice guides

Growing your ecommerce business with email

How to create a harmonious customer journey that drives brand value and delivers ROI


Despite rumours of decline, email continues to be the most powerful of the online channels. And the results reported by marketers speak for themselves: the average ROI for every pound spent on email marketing is £30 (DMA, 2017). Now, with Growing your ecommerce business with email, you can see the important role email plays in your ecommerce strategy.

Download the guide to learn more about::

  • Growing your contact list
  • How to utilize automated email programs that'll grow your business
  • When it's okay to 'send to all'